How to Improve Drupal SEO with the Help of a Global Module

The person with the most trouble with duplicate material is the content writer. The hardest task is having to start over and make the necessary corrections after spending hours writing something and discovering that your content is plagiarized. 

This not only gives you a lot of work to do, but it may also interfere with the SEO of your website. Further, we’ll discuss the main problems brought on by duplicate content and discuss how the Drupal SEO module might assist in resolving this issue. 

Why is duplicate content critical?

For website operators- 

Site owners may experience a decline in traffic and rankings when duplicate content is available. These losses frequently result from two primary issues:

1. Search engines are compelled to select the version that is likely to give the best result since they rarely display numerous versions of identical information. 
2. Rather than all incoming links leading to a single piece of content, a hyperlink to several, distributes the connection value among the duplicates. 

Regarding search engines- 

1. They are unsure about which version or versions to add to or remove from their indices. 
2. They are unsure about whether to maintain the link indicators divided throughout several versions or to focus them all on one page. 
3. The version or versions to rank for the search outcomes are unknown to them. 

Drupal’s Global Redirect module

For those who don’t know, the Drupal SEO module is based on open source and aims to make the production and development processes for its worldwide community easier. It provides a large number of basic and additional modules that fulfill its needs. The Global redirect module is one such module that addresses the problem of duplicate content. 

Duplicate URLs may occasionally result from Drupal’s alias system, which may lower the search engine rating of the website. To address this problem, this Drupal SEO module looks for any existing aliases and reroutes to the appropriate URL. 

Here’s how the Drupal SEO module removes or fixes duplicate content, according to a source of its documentation

• Check if the current website address has an alias, and if not, 301 redirects to it. 
• Searches the current URL for a trailing slash, eliminates it if it is there, and then carries out the first check again using the altered request. 
• Verifies that cleaning URLs have been turned on and asks if the present URL  is being reached by the clean or the dirty method. 
• Verifies that the user is granted access to the URL: if not, there are no redirects. This functionality aids in preventing the exposure of private aliased nodes.

How the Global Redirect Module is installed

Download the module from Global Redirect | Drupal.org before configuring it. 

Step 1: Navigate to your Drupal’s dashboard configuration page. 

Step 2: Select the URL redirects option found data for and metadata section. Try emptying the Drupal cache and checking again if you are still unable to locate it. 

Step 3: Locate the list of generated redirects on the URL redirects page. To create a new redirect, click the +create redirect button. 

Step 4: Enter the former title or URL aliases that you wish to redirect from in the path field. 

Step 5: Choose the full external path or the relative internal address that you wish the old URL redirected to in the To field. 

Step 6: From the drop-down option, select the relevant redirect status.

Step 7: You can change the global redirect settings and the initial redirect status under the setting tabs.

Now you can save the updated configuration by clicking on the save configuration. 

Conclusion

The Drupal SEO optimization provides an easy way to control URL redirection and avoid content duplication. Drupal users believe that this module is the most effective in resolving duplicate content issues, even if there are numerous alternative methods to improve your SEO ranking and traffic. 

It guarantees increased SEO performance for your Drupal website, clean URLs, and appropriate redirection. This will help you boost your Drupal SEO and ranking.