Marketing Head
Our Expectations From You
Responsibilities
- Understanding your brands and products inside out.
- Drive a hands-on, startup-like approach with personal involvement at all levels and task - Personally set up the marketing stack for all goals.
- Researching competitors and their strategies to find the gaps in the category and accordingly setting up marketing and advertising goals for the brand(s).
- Partnering with the creative team and brand marketing to drive ROI through rigorous and systematic creative and narrative testing, focused on optimization and testing new approaches.
- Actively managing and growing SEM/SEO campaigns for new and existing categories and markets. - Developing new channels of user acquisition to drive new growth and diversify the channel mix.
- Submitting weekly progress reports, presenting the quarterly marketing plan and strategy, and ensuring data are accurately entered.
- Improving the efficiency of the team through process improvements, decision-making frameworks, and automation.
- Evaluating the performance of the channels at regular intervals based on relevant KPIs and conducting A/B tests to ensure that performance is increased in the long term.
Requirements
- Proficiency in marketing automation to generate traffic, convert visitors into leads and then nurture them into converted customers.
- Prior Experience in Project Management, Email Marketing, B2B Lead Generation.
- Understanding with CRM tools preferably Hubspots, Mailchimp, Google Analytics, Microsoft Excel, SEMRush and some Wordpress/HTML.
- Be a team player with a “can-do” attitude.
- Creative thinker and excellent communicator, with an ability to use data to inform all decisions.
- A focus on fun whilst driving excellence - work life balance and challenging yourself/stretching your boundaries are encouraged.
- Ability to work both independently, with other team members, and across teams.
Would be awesome to have
- Strong Communications Skills
- Ability to work with different teams.
Working At LN Webworks
We invite you to explore your career path here at LN Webworks and work with some of the largest and most-recognized brands in the world. If you are capable and in the pursuit of excellence in the IT industry then Look no further as LN Webworks Pvt Ltd have the most competent full-time job opportunities that shall boost your career trajectory.
Our global delivery HQ is in Ludhiana, India with a Branch Office in Dehradun, India, along with sales offices in the New York US.
Why LN Webworks ?
- Present in 3 locations.
- Pioneers of digital experience services in the region.
- We started in 2013 with team of 2 and Now we have 80+ happy team members in Ludhiana & Dehradun Locations. That's the proof that we know how to survive & thrive :)
- This one is really interesting. The average tenure of our team member with LN Webworks is 5+ years - we must be doing something right. :)
- Amazing healthy & calm workspace with full of greenery all around. Both of our lawns are packed with basketball and Badminton players during break times.
- Yoga sessions, Dance sessions, Tech presentations, Coaching from experts, Weekly activities, Food stalls, In house DJ parties, Gaming Competitions, you name it :) We are doing all of this
- Need we say more?